The FOUR32C Thanksgiving Test Kitchen (we took the bullet for you) 11/14/2014

This week the FOUR32C team joined together to enjoy our second annual pre-Thanksgiving feast, featuring recipes from the newly updated Bon Appétit App. Our tradition began last year when we cooked up creative T-day recipes straight from the app, but we made one serious miscalculation… we planned our event the Tuesday before Thanksgiving, so just as we were emerging from our food coma, it was time to cook and celebrate again!

This year we did it bigger and even better, but smarter too. We strategically planned our Worksgiving event with plenty of time to recover for the real thing, and lucky for you, this preview comes in time to plan your own feast. Our menu included: sweet potatoes with bourbon and maple, sautéed brussel sprouts, sour cream mashed potatoes, cream biscuits with jam, stuffing, slow-cooked Tuscan kale, kabocha puree with ginger and citrus & endive with walnut gremolata. Every recipe exceeded our expectations, and we had plenty of options to cater to our vegetarians and gluten-free eaters. But the standout this year was the kabocha puree with ginger and citrus—try it, we promise it will blow you away.

After a brief but essential break in the action, we gathered again for a fresh pot of coffee and our delicious dessert, a new recipe for 2014: salted-butter apple galette with maple whipped cream.

In the more good news department, the app is now available for both iOS and Android devices. Download it now on the iTunes App Store or Google Play to get all the best recipes, planning tools, tips, and wisdom of Bon Appétit in plenty of time for Thanksgiving.

To see more yummy dishes, visit our Facebook Page and Instagram Account.

Best wishes for a hearty and happy holiday from our team to all of you!

Webpick of the Week! 10/24/2014

Jewish Museum FOUR32C Communication Arts
We’re delighted to announce that our work with The Jewish Museum and Sagmeister & Walsh was just awarded the Webpick of the Week by Communications Arts! FOUR32C had the pleasure of designing the user experience for the Museum’s online store this past summer for both desktop and mobile. What a perfect way to conclude this great project.

FOUR32C Running Club Takes on the Staten Island Half-Marathon! 10/10/2014

FOUR32C Run Club Staten Island Half Marathon 2014
The FOUR32C Running Club will be making their first, official, appearance in the Staten Island Half-Marathon! A year ago, our Design Director, Mike Lee, ran the NYC marathon solo but this year he will be joined by our two project managers, Liz Rose and Julia. The trio has been training for the 13.1-mile race since late August and this past weekend ran their longest run yet—a whopping 11 miles! You might wonder, what is their secret weapon? The answer: the perfect workout playlist. Take a listen to what gives our favorite runners that little extra something, something to push through the pain.

All their hard work will pay off this Sunday, October 12. The Staten Island Half is the last part of NYRR’s Five-Borough Series: Run New York. Five Boroughs. One City.

Good luck team, we’re rooting for you!!

What We’re Listening To 09/18/2014

FOUR32C Spotify Playlist Fall 2014
Seasons have changed and so has our playlist. Here’s a full days worth of groovy jams for fall. Click. Listen. Enjoy.


Collaborator, Kenneth Jarecke, Featured in the Atlantic 08/11/2014

Congratulations to our close friend and collaborator Kenneth Jarecke on his recent recognition in the Atlantic! Known for his work in TIME magazine as well as U.S. News and World Report, this article focuses on Kenneth’s work during the Gulf War. His graphic images in the Middle East reveal an important truth about conflict and combat, resonating just as much today as they did in 1991.

We are honored to work with such a radical artist who attempts to spark debate. Kenneth–keep pushing boundaries and informing world.

Congrats, Aeolian Ride! 07/28/2014

One of the things we love about what we do is the dynamic nature of our work and our industry—it means we get to collaborate with many creative and brilliant people. We’re fortunate to have an extended network of photographers, scientists, designers, videographers, and artists of all disciplines who we work with frequently on client projects (and our own projects).

One such friend—illustrator and artist Jessica Findley—is celebrating the 10th anniversary of her international traveling art event: Aeolian Ride! Over the last decade, Findley, joined by her friends and fellow artists, biked through 19 cities across the world wearing her handmade, inflatable sculptures (choice of teardrop, bubble or bunny-ears). Check out the photos here.

The next adventure, on August 17th, begins in Brooklyn and finishes with music and dancing on Governor’s Island. Findley and her gang hit Montreal next, on August 24th. Find out more about the ride and sign up here.

Luna Park’s New Look 07/16/2014

Just in time to make the mid-July heat a little more bearable, we’re excited to announce our launch of the brand-new Luna Park website! It’s been a privilege to work with the iconic Coney Island institution. Designed and built from the ground up, the new website includes a brand new graphic identity, tons of features, and it’s all fully responsive for any screen size.

Honoring the rich history of Coney Island, our design team found inspiration in the graphic tradition represented in boardwalk’s posters and billboards from the early 20th century. The resulting site is a modern, candy-colored companion—a fresh, much needed departure from the normal cookie-cutter mold. It is also a perfect fit for mobile; once above ground on the F train, strategize which rides, boardwalk games, and food you want to try for a memorable day in the sun.

FOUR32C is proud to be a part of the continued efforts to revitalize Coney Island which began in 2003. Aimed to increase year-round activity in the community, the campaign supports new businesses as well as the local amusement parks to stimulate growth. We hope the new Luna Park site drives even more visitors to experience NYC’s playground.

Take a look at our case study for more about the new website, and project details!!

The Search Is Over 06/27/2014

Hudson Whiskey—our favorite small barrel distillery—has found their new Brand Ambassador, through the open online competition Making the Cut. Congratulations to Han Shan, crowned the new face of the native New York brand.

We’re all envious of Han’s new position—promoting whiskey for a living is a pretty awesome gig. We respectfully offer our services as taste testers!

Greening NYC with New York Restoration Project 06/04/2014

There couldn’t be a more perfect time than spring to announce the release of our redesign for New York Restoration Project. It has been an honor to work with an organization that strengthens NYC communities, while adding natural beauty to the concrete jungle. Our redesign features a brand-new look that immerses the user in the culture and story of NYRP.

Founded by Bette Midler in 1995, NYRP creates green public spaces across the city with a special focus on communities in need and/or those that are densely populated. Want to find the closest NYRP garden or park? No problem. We built an interactive map that allows users to search for parks and gardens through the five boroughs. You can even find the next tree giveaway or tree planting. Hablas español? Now the site has an entire Spanish version to provide better access to the people who spend time in the Green Spaces. Want to donate to NYRP? We hope you will–we’ve updated all donation forms to make it easier.

We cannot be prouder of all the hard work we’ve put into this project and look forward to continuing to support NYRP’s mission in the future. Don’t be surprised if you catch one of us reading in the Gil Hodges Community Garden this weekend soaking up the sun, or doing yoga at the Garden of Hope.

For more details about our process, read our case study, and make sure to check out our Facebook page for pictures of the adventures we had with NYRP along the way.

FOUR32C Jams 05/29/2014

Every season Team FOUR32C puts together a few Spotify playlists to help super-charge our creative process. We think it’s pretty radical.

Check out our new soundtrack for Summer 2014 and tell us if you agree.

Jewish Museum Shop Launch

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Luna Park’s New Look

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FOUR32C Jams

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